Ruth Badger: 'How to focus on the right deals'

Small businesses must focus on taking on deals that offer the greatest profitability

The recession has taught small company owners many vital business lessons, such as the need to diversify, the importance of an accurate budget and that the quality of a deal is more important than the volume.

When the economy was performing well people were worried about the number of deals that they got through the door, how quick they got them in, delivered them and got them back out. However, I've seen a definite shift in business towards concentrating on good quality business deals.

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