What inspired you to create krispyhouse.com and how does it aim to revolutionise the rental market in the UK?
As an estate agent, I witnessed first-hand the challenges renters, landlords, and agents face in the chaotic UK rental market. krispyhouse.com was born out of a need to simplify and streamline the rental process. Our innovative platform provides WhatsApp-style communication that features direct messaging, video, and voice calling, all within a singular sleek app/site.
We aim to transform the market on three key fronts. 1) by enhancing communication and connectivity between tenants, agents, and landlords with our WhatsApp style functionality, 2) by offering an effective marketing platform that delivers great quality leads to estate agents and landlords and 3) by giving lettings agents innovative tools they need to increase their vital stock levels. All of this whilst being a cheaper alternative to traditional listing platforms like Rightmove and Zoopla.
Could you elaborate on krispyhouse.com's 'dating service' approach and how it fosters better connections between tenants, agents, and landlords?
Krispyhouse.com's 'dating service' approach simply leverages intuitive communication technology that already exists. Most trending apps such as Tinder and Bumble use the WhatsApp style of communication. Through our direct messaging and video calling app features, tenants can connect with agents and landlords in real time, facilitating smoother communication and faster decision-making.
Additionally, we use smart technology to match tenants with properties that align to their preferences. Tenants can upload their requirements and our platform will notify them when a well-suited property becomes available.
We live in an age of unprecedented ease and personalisation when it comes to technology. From delivery food to dating apps - and now rental properties - we've adapted to meet the demands of the current market.
What sets krispyhouse.com apart from existing rental listing platforms like Rightmove and Zoopla?
It's simple. Our mission statement is: Drive PropTech innovation, provide quality, accessibility and affordability to all - within one user-friendly platform, helping the industry and increasing value to agents. Unlike traditional platforms that charge hefty fees ranging from £800 to £1200 plus per month, krispyhouse.com will offer a more affordable alternative with an eventual monthly charge starting at £100. Our platform provides a fully integrated CRM system, instant communication tools, unlimited advertising and prolific prospecting technology. By eliminating barriers to entry and offering competitive pricing, we ensure affordability and accessibility for users across the rental market spectrum.
How has krispyhouse.com's testing phase been received, and what feedback have you received from agents, landlords, and tenants?
Our test phase alone has been incredibly positive, generating interest and sign-ups from over 500 agents and tens of thousands of tenants in London via messaging advertisers. Feedback from users has highlighted how easy our platform is to use, particularly the direct messaging and video calling functionalities. Agents have positively expressed our efficiency in delivering quality tenant enquiries to them and landlords appreciate the streamlined communication and ease of managing interest in their properties. Our platform is now live and accessible to renters, landlords, and agents in London.
What challenges did you face in developing krispyhouse.com, and how did you overcome them?
Apart from dedicating the time and capital needed, there have been a number of challenges that have occurred. Primarily surrounding the scientific/technological elements we've implemented into the platform. The integration of multi-faceted features to the platform required rigorous prototyping and user feedback. Data security for example required collaboration with cybersecurity experts, enabling us to create a secure architecture (robust encryption protocols, stringent access controls and continued monitoring of safeguard user data).
Despite these and many other challenges, our dedicated team have successfully navigated each hurdle through in-depth research, collaborative problem-solving and agile development methodologies. Each challenge became an opportunity for further innovation, only reinforcing our commitment to delivering a revolutionary real estate platform.
How do you envision krispyhouse.com evolving in the future, and what are your long-term goals for the platform?
Looking ahead, we see krispyhouse.com expanding beyond London, serving rental markets nationwide. We're committed to continuously enhancing our platform with new features and technologies that further streamline the rental process, fostering better connections between tenants, agents and landlords. Our long-term goal is akin to our mission statement: become the go-to platform for individuals and professionals involved in the rental market, offering unparalleled convenience, affordability and transparency every step of the way.
Are there any concluding remarks you'd like to convey to potential users and stakeholders interested in krispyhouse.com?
To potential users and stakeholders, krispyhouse.com is more than just a rental listing platform-it's ahead of the curve compared to the traditional rental market. Whether you're a tenant searching for your dream flat, an agent looking to connect with prospective tenants or a landlord seeking to streamline your property management process, krispyhouse.com has got you covered. We're committed to empowering individuals and professionals alike to navigate the rental market with ease and confidence. Join us on this journey as we redefine the future of renting in the UK.
For more information visit Krispyhouse
