Company rewards has been launched to ensure that all businesses can benefit from a company loyalty scheme. The aim of company rewards is to be open and flexible with our clients.

SME business is so diverse that we as an airline have to adapt to that diversity. We recognise that an SME needs support from its airline and this is exactly what our scheme is about. bmi gives the client the choice of how they want their rewards and offers them on all routes, classes and fare types.

bmi has the interest of the business traveller at its heart and company rewards demonstrates our continued investment and development of ways to reward our loyal customers

With SME business continuing to grow at a rapid rate in the UK, we feel that our loyal customers should reap the benefits of such growth. This scheme truly is the most flexible company loyalty scheme in the marketplace, passing choice back to the client, letting them decide which flight they want to use their discount on and not dictating to them.

We also recognise that clients are working on a tight budget and by offering them a cash bonus bmi can help their bottom line.

bmi has the interest of the business traveller at its heart and company rewards demonstrates our continued investment and development of ways to reward our loyal customers. Our goal was to develop a service and product that saves our busy customers time and money, and gives greater flexibility when choosing rewards.

Kam Jandu is general manager, UK sales, at bmi

For more information on bmi's company rewards visit www.flybmi.com/companyrewards