Domino's Iphone app sells £1m of pizza's

Domino's Pizza today announced pre-tax profit increases of 27% for the 52 weeks up to December 26th 2010, up to £38 million.

The delivery chain, now comprised of 665 stores said it was "delighted to report another exceptional set of results".

The company said it created 1,700 jobs during 2010 with a string of new openings and the noteable release of its iPhone app generated sales of over £1 million in three months. There are plans for an iPad app imminently according to the statement.

Online sales increased by 63% to £128m with online sales accounting for 36% of UK delivered sales.