Business Advice for all UK firms from starting a business to flotation
Websites losing revenue by not offering different payment choices
Small businesses that do not offer a choice of payment options on their sites are in danger of losing business, according to a survey by internet payment system ClickandBuy and YouGov.
The survey revealed that 50% of those that regularly shop online would cancel the purchase if their preferred payment method is not available, and 40% are more comfortable purchasing from a retailer that offers a wide range of payment methods.
The importance of the internet to small firms was highlighted by 36% of survey participants predicting that they will shop more online than on the high street in 2009.
"The message to merchants is clear - consumers are prepared to shop more online, but they need to feel completely comfortable and secure in doing so," said Nick Drew, director at ClickandBuy.
"Competition is rife in the online space and if shoppers aren't being offered the right service and payment systems to meet their needs they will take their purchase elsewhere, leaving merchants to potentially miss out on millions of pounds of business."
Post Date: May 17th, 2009
The survey revealed that 50% of those that regularly shop online would cancel the purchase if their preferred payment method is not available, and 40% are more comfortable purchasing from a retailer that offers a wide range of payment methods.
The importance of the internet to small firms was highlighted by 36% of survey participants predicting that they will shop more online than on the high street in 2009.
"The message to merchants is clear - consumers are prepared to shop more online, but they need to feel completely comfortable and secure in doing so," said Nick Drew, director at ClickandBuy.
"Competition is rife in the online space and if shoppers aren't being offered the right service and payment systems to meet their needs they will take their purchase elsewhere, leaving merchants to potentially miss out on millions of pounds of business."
Post Date: May 17th, 2009
.
.
Accounting Advice | Banking & Finance | Business Continuity | Entrepreneurs | HR/Payroll Advice Insurance Advice | International Trade
Internet Advice I.T. Advice | Legal Advice | Marketing Advice | Office Management | Pensions & Benefits Property/Relocation | Recruitment Advice
Starting a Business | Telecommunications | Training/Education Travel Advice | Utilities Advice | Vehicles
copyright © 1998-2018 Newbusiness.
Homepage | Terms & Conditions | Copyright & Trademarks | Privacy Policy | Sitemail & Forum Policy | Sitemap