A new book from global workspace provider Regus provides answers to the key business question of the decade: how do you grow a business in today's arduous business landscape?
The book, Growth in a Difficult Decade - advice from successful entrepreneurs, offers practical insights for managers and business owners across all sectors. It includes advice from over 60 successful entrepreneurs and businesses, including Donald Trump, Howard Schultz of Starbucks, teenage internet millionaires, serial entrepreneurs who've set up numerous successful businesses, and founders of billion-dollar or -pound family businesses that are now being handed down to the next generation.
The book offers guidance on all aspects of running and growing a business - from how to monetise and execute a business idea, and the importance of validating and iterating ideas, to how to build a business sustainably, tips on raising finance, how to expand a business into new countries or continents, and what to look for when hiring key staff or finding business mentors.
Mark Dixon, CEO of Regus, comments: "At Regus we work closely with successful entrepreneurs all over the world, so we wanted to help share their insights into how to achieve sustainable business growth, even in times of recession or economic uncertainty.
"This book shows there's no single formula for success and growth - there's a fascinating diversity of ideas and approaches. But it also shows there are common themes for success - from the power of marketing, to the importance of mentors and colleagues whose talents complement your own, to perseverance, to the importance of exploring new markets. The insights and practical tips in this book will help businesses of all sizes and at all stages of growth."
Growth in a Difficult Decade - advice from successful entrepreneurs is written and published by Regus, and available globally from http://www.amazon.co.uk/gp/product/0956524524 for £20 or US$30. All proceeds go to the International Red Cross.
