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Latest Marketing Advice Features

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The sound of your brand

Ian Westcott discusses the progress and technicalities of audio marketing with Aaron Matthews, the founder and executive producer of Creative Fix

Has GDPR made marketers more data conscious?

The introduction of the General Data Protection Regulation (GDPR) in May 2018 has undoubtedly disrupted inbound and digital marketing strategies.

Closing the sale is the only way to make money

By Nicholas C Watkis AE MA DipM CMC FCIM, business development specialist Contract Marketing Service

Christmas adverts - the key to our hearts

With Christmas adverts hitting our television screens, it’s hard for many of us to admit that the big day is just around the corner

2018 peak season is the last chance for many UK retailers to avoid inevitable collapse

The recent demise of many well-known high street brands means that retailers are under increasing pressure to ensure a profitable peak season

4 Real Life Examples of Good Customer Support

If you are thinking of improving your customer support, there is no better place to get the inspiration you need than the real world.

Overcoming Marketing Isolation

Marketing has evolved from a primarily creative, somewhat fringe activity to a core corporate function, defined by metrics.

Why businesses need to prepare for Christmas now

As much as we don’t want to admit it, Christmas is creeping up on us and for businesses in the PR and marketing sector

London Fashion Week brings 68% Saturday sales boost to fashion stores

Local fashion retailers will be celebrating London Fashion Week for more than its design inspiration

Big Brands No Longer Get Big Love from UK Consumers

New Research Shows More than Half of UK Consumers Don’t Hold Any Allegiance to either Clicks or Bricks

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