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75% of small firms unaware of their printing costs
Only 25% of small businesses know how much money they are spending on printing, according to new research by Samsung Electronics.
The research also found that despite SMEs not knowing their printing outlays over 80% stated that cost was the key factor when purchasing printers.
"With companies looking to cut costs where they can right now it's amazing to see that print costs seem to have been totally overlooked," said Steve Pearce, marketing manager at Samsung Print.
Post Date: February 4th, 2009
The research also found that despite SMEs not knowing their printing outlays over 80% stated that cost was the key factor when purchasing printers.
"With companies looking to cut costs where they can right now it's amazing to see that print costs seem to have been totally overlooked," said Steve Pearce, marketing manager at Samsung Print.
Post Date: February 4th, 2009
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